eMail Newsletters

email newsletter campaigns Despite the proliferation of SPAM, opt-in eMail Newsletters are still one of the most powerful tools available to marketers today.

And when a website and eMail campaign strategy are integrated, the results can be astounding.

Oxclove Workshop specializes in strategizing and executing email campaigns. Following is a list of many aspects of an effective campaign:

Opt-in/opt-out feature
Website integration
HTML format and plain text emails
Calls-to-action
Communication Plan
Copywriting

Call or write us today to learn how we can help your organziation be more effective with an eMail Newsletter Campaign.

To see an example of an eFundraising Campaign, click here

….."Internet Retailer reported that on average email generates $15.50 in sales per dollar spent. That translates to 17% more than direct (print) mail. Meanwhile, the cost to send email to is quite minimal - between $.03 and $.05 per email."

-Sign Me Up! A marketer’s guide to creating email newsletters that build relationships and boost sales (Matt Blumberg & Michael Mayor)